Allison Cintins

Maslo Jewelry

— PROJECT NAME

Maslo Jewelry


— ROLE

Digital Marketing Manager


— DATE

April 2018 – June 2023

In this role, I managed all aspects of inventory, product releases, and eCommerce content for a growing brand, driving a 50% increase in retail sales and expanding our wholesale network. I created and updated product listings, integrated promotional campaigns, and managed social media accounts, resulting in a 37% growth in followers. Additionally, I secured high-profile press features and developed influencer collaborations, all while maintaining consistent brand messaging across all platforms. My work in trend forecasting and strategic planning ensured that product launches were timely and aligned with market demands, leading to increased brand recognition and profitability.